LuciLune
LuciLune is a fictional crystal brand I created featuring multiple package designs.
I wanted each product to interact with and merge with its packaging. Typically crystals have very little packaging at all but I wanted this brand to cater toward beginner crystal collectors who would benefit from information about the products on the packaging. I went for a celestial theme using the packaging to have the crystals look like planets, stars, or comets. Crystals and astrology are sometimes associated with each other, so I felt the space theme was appropriate and avoided cliches.

The crystal variety box features die-cut holes where the crystals peek through to act as planets in orbit


Close up of logo

The back of the Crystal variety box has a color coded key to which crystal is which and a description of each crystals properties

Here a tigers eye necklace acts like the sun with beams of light shooting out of it

Here a silicon carbide crystal acts as a comet shooting across space

A gift bag to hold all packages together